Drinkers are looking for more adventure and escapism in their cocktails, and brands in the alcohol category are crafting new products to convey that feeling — even drawing ingredients from outside Earth.
Ready-to-drink canned cocktails, the fastest-growing segment of the spirits category, saw 26.8% growth in...
Holistic medicine doctor Giulietta Octavio created her beverage brand after observing the harmful habits of some of her patients during the coronavirus pandemic.
“When everyone was stuck at home, a lot of my patients were very anxious and just kind of stuck and would drink...
Dive Brief:
The U.S. Food and Drug Administration banned the use of brominated vegetable oil in foods and beverages last week after determining the ingredient is unsafe.
Previously the FDA allowed BVO — an oil that has been modified with bromine, a naturally occurring chemical element — for use in...
Dive Brief:
Athletic Brewing closed a $50 million equity financing round led by General Atlantic and multiple other existing investors. The new financing round values the company at around $800 million, according to The Wall Street Journal, roughly double its valuation from two years ago.
The nonalcoholic beer maker...
Chobani is debuting its first-ever shelf-stable low-fat dairy milk product that will be donated to people impacted by natural disasters or food insecurity.
The product, called Chobani Super Milk, lasts up to 9 months without refrigeration. The food and beverage company will initially produce an...
5-Hour Energy gets saucy
The 5-Hour Energy is giving the BBQ sauce category a boost.
The energy product, which has a sweet and tangy peach mango flavor, is partnering with The National Food Lab to create a sauce with 60 milligrams of caffeine per serving, The product will...
